The Jolly Rogers Taste of Paradise Ice Cream Truck Sterling AK refers to a small food business based in Sterling, Alaska. Better Business Bureau records list the official name as The Jolly Roger’s Taste Of Paradise, with Brent Rogers identified as the owner. The business began in July 2016 and has been associated with ice cream, frozen treats, and mobile food service in the Sterling area. For people trying to find the truck, understand its history, or check whether it is operating today, the most useful approach is to separate established business details from older directory information that may no longer reflect day-to-day service.
The Jolly Roger’s Taste of Paradise at a Glance
| Detail | Information |
|---|---|
| Business name | The Jolly Roger’s Taste Of Paradise |
| Common search name | The Jolly Rogers Taste of Paradise Ice Cream Truck Sterling AK |
| Location | Sterling, Alaska |
| Public business address | 36297 Cottontree Ln, Sterling, AK 99672-9309 |
| Owner | Brent Rogers |
| Business start date | July 30, 2016 |
| BBB file opened | March 7, 2019 |
| BBB rating | A+ |
| BBB accredited | No |
| Public phone | (907) 394-0403 |
| Known business identity | Ice cream / frozen-treat and mobile food business |
The ownership, address, start date, phone number, BBB rating, and accreditation status come from the business’s current BBB profile.
What Is The Jolly Rogers Taste of Paradise?
The Jolly Rogers Taste of Paradise is associated with the familiar American ice cream-truck model: a mobile food operation bringing frozen treats to customers rather than depending entirely on a conventional storefront.
The BBB currently places the company in its “Meal Prep” category, although other local business listings identify it more specifically with food trucks and ice cream or frozen yogurt. That difference is mainly a matter of directory classification. The name that people remember and search for is strongly connected with an ice cream truck operating from Sterling.
It is an independent local operation rather than a national ice cream chain. BBB records identify Brent Rogers as the owner, principal contact, and customer contact, and classify the business as having started locally on July 30, 2016.
Where Is the Ice Cream Truck Based?
The publicly listed business address is:
36297 Cottontree Ln, Sterling, AK 99672-9309
That address should be understood as the business address rather than an assurance that customers can walk in and order ice cream there at any time. Mobile vendors often use an administrative or home base while selling elsewhere.
Sterling itself is a census-designated community in the Kenai Peninsula Borough. An Alaska state community profile places Sterling along the Sterling Highway near the Moose and Kenai Rivers. The community is unincorporated and has long been connected with fishing, recreation, and seasonal visitor activity.
The 2020 U.S. Census counted 5,918 residents in Sterling. That relatively small population, combined with the area’s spread-out development and recreation-oriented economy, provides useful context for understanding why a mobile food business can have a different role here than an ice cream truck operating in a densely populated city.
Who Owns The Jolly Roger’s Taste of Paradise?
BBB records name Brent Rogers as the owner.
The same profile gives July 30, 2016, as both the date the business started and the date it began operating locally. The BBB opened its own file on the company in March 2019.
The business currently carries an A+ BBB rating, while the profile also makes clear that it is not BBB accredited. Those two descriptions are not contradictory. BBB ratings and BBB accreditation are separate features; a company can receive a rating without participating in the accreditation program.
Its Connection With the Sterling Community
The business was not documented only in commercial directories. A Facebook event page also connects The Jolly Roger’s Taste of Paradise with a Sterling Community Carnival at 38377 Swanson River Road in Sterling. That provides a concrete example of the business appearing in a community-event setting rather than functioning solely through a fixed retail location.
That type of activity fits naturally with a mobile ice cream business. Community gatherings, neighborhood stops, seasonal events, and outdoor recreation areas can all provide opportunities for mobile vendors without requiring the overhead of a traditional dessert shop.
What Did The Jolly Rogers Taste of Paradise Sell?
The business is consistently identified in local listings with ice cream, frozen treats, and food-truck service. Its name and historical online identity center on the ice cream-truck concept rather than a sit-down restaurant.
Readers should be cautious with highly detailed menus reproduced on newer websites unless those items can be traced to the business itself. Older menu selections, prices, seasonal products, and special-event offerings can change considerably for a small mobile vendor.
For the same reason, it is better to describe The Jolly Rogers Taste of Paradise broadly as an ice cream and frozen-treat business than to claim that a particular cone, sundae, soft-serve flavor, or novelty item is available today.
Is The Jolly Rogers Taste of Paradise Still Operating?
As of September 2026, the BBB profile and local business listing remain accessible, but a dependable current route schedule, opening hours, or regular 2026 service calendar could not be confirmed from a strong first-party or authoritative source. The BBB continues to publish the business telephone number as (907) 394-0403. Anyone planning a visit, booking, or special trip should therefore confirm service directly before traveling.
The distinction matters because an active directory page does not necessarily mean an ice cream truck is running regular neighborhood routes. Mobile businesses can operate seasonally, by event, by booking, or on changing schedules.
Why Sterling Is a Distinctive Setting for a Mobile Ice Cream Business
Sterling’s geography gives the story more character than the typical urban ice cream-truck setting. The community lies on the Kenai Peninsula, with access to major recreational areas and the Kenai River system. Alaska’s Department of Fish and Game describes Sterling as one of the communities within the Northern Kenai Peninsula Management Area, a region known for extensive freshwater fisheries and road access through the Sterling and Seward highway systems.
State material also describes tourism, particularly sport fishing and outdoor recreation, as an important part of the local economy.
For a small mobile food operation, that environment creates a customer base that can include local families alongside seasonal visitors and people attending outdoor activities or community gatherings.
Frequently Asked Questions
What is The Jolly Rogers Taste of Paradise Ice Cream Truck Sterling AK?
It is the common search name for The Jolly Roger’s Taste Of Paradise, a small Sterling, Alaska business associated with mobile ice cream and frozen-treat service. BBB records show that the business began in 2016.
Who owns The Jolly Rogers Taste of Paradise?
The Better Business Bureau lists Brent Rogers as the owner, principal contact, and customer contact.
Where is The Jolly Rogers Taste of Paradise located?
Its published business address is 36297 Cottontree Ln, Sterling, AK 99672-9309. Because the operation is associated with mobile food service, customers should not assume that this address functions like a regular walk-in ice cream parlor.
What is the phone number for The Jolly Rogers Taste of Paradise?
The BBB lists (907) 394-0403 as the company’s telephone number.
Is The Jolly Roger’s Taste of Paradise BBB accredited?
No. The company is not BBB accredited, although its current BBB profile displays an A+ rating.
When did the business start?
BBB records state that The Jolly Roger’s Taste Of Paradise began operating on July 30, 2016.
Conclusion
The Jolly Rogers Taste of Paradise Ice Cream Truck Sterling AK is best understood as a small Sterling-based mobile food business with roots going back to 2016. Public business records identify Brent Rogers as the owner and place the operation on Cottontree Lane in Sterling, while its ice cream-truck identity and community-event connection distinguish it from a conventional dessert shop.
For anyone trying to locate or contact the business, the BBB-listed address and telephone number remain the clearest reference points. Because mobile and seasonal businesses can change schedules easily, confirming service directly is the sensible choice before making a special trip.
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